Aside from sharing your community to your member-base on other forms of social media, people can also find your community through searching for it on Locals Discover.

By default the Discover search allows people to search via your community name, community url or your nickname.

For example,
Community url = abc.locals.com
Community name = Awesome Bunch of Cats
Owner nickname = Kitty

Searching for abc, Awesome Bunch of Cats, Awesome, Bunch, Cats, and Kitty would result in the community being found through Discover.

Aside from the default search results, you can also generalize or make searches more specific so it's easier for people to find your community.

How to add search topics and keywords

Log into your Locals community
Go to the Community Admin panel (located under your username menu or on the left side menu)
Go to Settings on the left side menu
Go to the Search Keywords section
Select 3 general topics and/or 10 custom keywords/phrases (50 character limit) that fit your community
Click Save changes

Now from the same example above, I can add Pet/Animals to my list of topics which will allow people who are looking for topics about Pets/Animals to find my community as well.

List of General Topics
Art
Beauty & Fashion
Books
Business
Comedy
Culture
Education
Fitness & Health
Food
Gaming
Lifestyle
Movies
Music
News
Pets/Animals
Politics
Preparedness
Science & Tech
Spirituality/Belief
Sports
Television
Travel
Writing